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Archiver > SOG-UK > 2001-10 > 1002049684


From: "John Townsend" <>
Subject: Re: [SoG] Membership recruitment drive
Date: Tue, 2 Oct 2001 20:08:04 +0100


>In message <>, Chris Broomfield
><> writes
>>Not intending to stifle ideas.
>>
>>Someone needs to collate the ideas so that they can be given due
>>consideration and if practical and can be achieved within budget added to
>>the plan. -Who better to collate the ideas than the membership secretary
>>but she does not read this list, the contents of which are ephemeral
unless
>>someone does something with it.
>>
>Sorry, I am struggling to understand things here. I always thought that
>the main job that the Membership Secretary performed was an
>administrative one of keeping day to day membership matters current. I
>would have thought that major campaigns to increase the membership fell
>fairly and squarely at the door of the Director. I appreciate we don't
>have anyone in that role at present, but assuming we did, would I be
>wrong?
>--
>Barney Tyrwhitt-Drake


It may help to know that in July a Membership Drive Working Group was
established, comprising John Addis-Smith (convenor), Chris Broomfield, and
Nicholas Newington-Irving, initially to work with appropriate staff to
develop and implement promotional measures to increase membership, but then
to turn its attention to a wider marketing analysis.

Regards,

John Townsend

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