TRANSITIONAL-GENEALOGISTS-FORUM-L ArchivesArchiver > TRANSITIONAL-GENEALOGISTS-FORUM > 2009-01 > 1232644417
From: Mary Douglass <>
Subject: Re: [TGF] Market Research Refined - Identifying the Client
Date: Thu, 22 Jan 2009 11:13:37 -0600
> A credential makes your name stand out (say, in a library list when the would-
> be consumer doesn't know anyone or have any particular reason to pick one name
> over another) but it would be a rare outsider who knew what it meant.
I ask new clients where they found my name and why they chose me over
many others in Kansas. Often it's my credential that "sells" them. They
may not know what it means, but it shows them I'm serious about my work.
Especially helpful in attracting the "affluent curious" researcher.
Mary Clement Douglass, CG
Your Kansas research specialist
A Guide to Genealogical & Historical
Research in Kansas is now available.
Contact me for pricing options.
|Re: [TGF] Market Research Refined - Identifying the Client by Mary Douglass <>|